NOW TV owned by Sky and YouView have joined hands to offer digital TV devoid of long term subscription fee to users of the YouView service.
Access to Sky TV content will be offered by NOW TV on the basis of pay-as-you-go and will not demand a minimum contract.
The association between YouView and NOW TV implies that consumers would be able to sign up for Sky Movies for a whole month or just pay a one time fee to rent a movie from the supplier. Entertainment and sports channels will also be offered shortly.
Simon Creasey, the Director of NOW TV stated that they were aware of the increasing requirement for accessibility from the UK consumers for high quality pay TV and that Internet linked gadgets would offer a revolutionary means to assist in satiating that need.
Mr. Creasey said that they would introduce NOW TV over a variety of interfaces and gadgets to make things more simple and suitable for clients to use some of Sky’s most excellent material. He mentioned that they were thrilled about disbursing their content on YouView and in providing current free-to-air homes a totally new selection.
The CEO of YouView, Mr. Richard Halton also added that YouView was dedicated to offering the best material and that they received more than 300 interested enquiries from prospective content partners. He remarked that they were happy that NOW TV and STV would also be part of the list.